"Custom website" often sounds vague. Does someone mean a unique design? A custom CMS? Or simply a template with your logo on it?
For us, custom work means something concrete: structure, copy, and technology are built around your commercial goal — not around what a platform offers by default.
Template vs. custom
A template solves the surface. Custom work solves the problem: visitors who do not quickly enough understand what you do, why they should choose you, and how to get in touch.
| Template | Custom | |
|---|---|---|
| Speed to live | Fast | Typically 4–8 weeks |
| Unique design | Limited | Fully bespoke |
| SEO structure | Basic | Deliberately built |
| Expandable | Often limited | Planned from start |
| Investment | Low | From €4,000 |
When does custom work make sense?
Custom work is worthwhile when your website needs to do more than simply exist online:
- You want more qualified enquiries from organic traffic
- Your offer is too complex for one page
- You need case studies, a blog, or multiple services
- You do not want to get stuck on a platform that slows you down later
A compact custom site (from €4,000) fits a clear offer with several pages. Growth projects (€6,000–€10,000) add CMS, blog, or more extensive content.
Lightweight build or custom CMS
We choose the technical setup based on scope:
- Compact websites — fast, lightweight build with low monthly costs (±€25 hosting)
- Growth sites — visual custom CMS when you want to manage content yourself
Platform names matter less than what you can do with them: speed, manageability, and room to grow.
What is typically included?
- Strategy and page structure
- Custom design (no standard template)
- Technical SEO basics
- Responsive and performant
- Hosting, SSL, and launch check
- Support after delivery
See our website development service page for the full offering, or use the pricing calculator for a ballpark.
Next step
Unsure between template and custom? Book a no-obligation 20-minute call. We discuss your situation and provide a direction within 48 hours — no commitment.
